Westchester Publishing Services
I produced a behind-the-scenes brand video showcasing how Westchester Publishing Services uses Dropbox to streamline collaboration and publishing workflows. Created with a creative agency, the piece blended documentary-style storytelling with motion graphics to bring their process to life.
Role:
Producer
Production Oversight: Led end-to-end production with the agency, managing timelines, creative alignment, and stakeholder feedback.
Story Development: Helped shape the narrative and interview flow to highlight authentic customer insights and real product impact.
Creative Execution: Balanced candid storytelling with branded motion design to create a polished, human-centered piece.
Impact: The video became a key marketing asset, used across paid, web, and social channels to strengthen Dropbox’s connection with creative professionals.